PPC Audit & Optimization Kenya — Stop Wasting Your Ad Budget

Are you spending thousands of shillings on Google Ads every month but struggling to see a positive return? A poorly structured Google Ads account will drain your budget on irrelevant clicks, bad placements, and low-quality scores. GrowthLab Limited offers comprehensive Google Ads PPC Audits in Kenya, diving deep into your existing accounts to identify waste, fix structural errors, and rebuild campaigns for maximum profitability. ### What We Audit -

Wasted Spend Analysis

: Identifying and eliminating spending on irrelevant search terms that will never convert. -

Quality Score Review

: Analyzing your ad relevance and expected CTR to lower your cost-per-click. -

Conversion Tracking Verification

: Ensuring that every form fill, phone call, and purchase is actually being tracked accurately (most accounts we audit fail here). -

Account Structure Strategy

: Reorganizing chaotic campaigns into tight, single-theme ad groups for better management and performance. -

Bidding Strategy Efficacy

: Checking if your automated bidding strategies are actually working for or against you. ### Actionable Transformation We provide a detailed report outlining exactly how much money is being wasted and outline a clear, prioritized action plan to restructure the account for immediate efficiency gains.